Innovation
Article

ERP vs. CRM: What They Are, How They Work and When to Use Both

by
TM Group
February 17, 2023
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Summary

As businesses evolve, enterprise resource planning (ERP) and customer relationship management (CRM) software will see more prevalence in all applications. Both provide organizations with the ability to better manage day-to-day business with real time data of customers, supply chains, services, finances and sales.

No matter how big or small your organization may be, running a business can be a daunting task at the best of times. Keeping up with valuable data and managing business resources and processes while making sales can be a tricky proposition. For this reason, many organizations have turned to enterprise resource planning (ERP) and customer relationship management (CRM) software to help streamline and automate many of their integral business processes. Both of these systems help organizations better manage their business and gain competitive edges when dealing with their supply chains, services, finances and sales. But what are the differences between ERPs and CRM solutions, and when should you be using them together? This article will help fill you in on all the information you need to know about these solutions.

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TM Group
TM Group

The TM Group has helped hundreds of organizations across many major industries, to help them determine which Microsoft Dynamics solution is the best fit for their unique business requirements. From distributors and manufacturers to professional service organizations and associations, from health care providers and charitable foundations to hospitality and entertainment venues – we have the deep experience and industry know-how to ensure your company gets the best possible fit for your specific needs.

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