Innovation

On March 6, 2023, Automation Alley partnered with Southwest Michigan First to facilitate a tour of the Bell's Brewery production facility in Comstock, MI. Over 50 members of Michigan's manufacturing community attended. Bell's complex, which spans 200,000 square feet, brews more than 20 beers for distribution as its national production backbone. Though the building features the latest in automated advanced manufacturing technology, founder Larry Bell's handcrafted brewing spirit lives on as a dedicated team of brewers, recipe writers and brewmasters capitalize on new technology to create Bell’s next successful brew.