A Soap Maker Cracks the Code to ‘Made in America’

Wall Street Journal
August 10, 2023
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Bath and Body works transformed its supply chain through onshoring its manufacturing processes. What used to take 13,000 miles and several continents is now localized to five square miles at the company's Ohio distribution center.

NEW ALBANY, Ohio—A $7.95 bottle of Bath & Body Works foaming hand soap used to take three months to put together. The pieces had to travel more than 13,000 miles from China, Canada and Virginia to the company’s Ohio distribution center.

Bath & Body Works decided it needed to get new products to market more quickly. The result was a production initiative with little parallel in corporate America.

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Wall Street Journal
Wall Street Journal

The Wall Street Journal is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The Journal, along with its Asian editions, is published six days a week by Dow Jones & Company, a division of News Corp.

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