Privacy Policy

Automation Alley takes its members’ privacy seriously. To demonstrate the commitment to privacy, Automation Alley has prepared the following statement disclosing its privacy practices. Here, users will learn what identifying information is collected, how and when Automation Alley might use your information, how we protect your information, who has access to information and how users can correct any inaccuracies in the information.

This policy does not apply to the practices of companies that Automation Alley does not own or control, directly or indirectly, or to people that Automation Alley does not employ, manage or otherwise retain for services.

What Information Does Automation Alley Collect?

Most data Automation Alley collects is used only to help Automation Alley better serve its members. It is Automation Alley’s general policy to collect and store only personal information that our members and visitors knowingly provide.

For General Users
Automation Alley does not collect any personal information from users browsing its Web site. Users to the public areas of Automation Alley’s Web site browse anonymously.

Examples of information Automation Alley may track include:

  • Which browser or computer is used
  • The number of links clicked within Automation Alley’s Web site
  • The state or country from which the user accessed the site
  • The date and time of the user’s visit
  • The name of the user’s Internet service provider
  • The pages user’s viewed on the site

For Automation Alley members, event registrants and other customers
To gain access to the members-only resources and personalization features on Automation Alley’s Web site, members and other users are asked to register and provide some limited information. This data is submitted voluntarily. Once someone becomes a member or otherwise registers with Automation Alley and signs into its services, the user is not anonymous to Automation Alley.

How Does Automation Alley Use Data Collected?

Automation Alley uses information voluntarily submitted by members and other customers in the following ways:

Automation Alley and its direct subsidiaries use data collected to improve its own Web site content; to respond to visitors’ interests, needs and preferences and to develop new products and services.

Disclosure to Third Parties
Automation Alley also makes member contact information available through the Automation Alley Member Directory. On occasion, Automation Alley may also provide limited data to third parties that offer products and services. This limited data may include names, job titles, companies and business addresses, but do not include email addresses.

Users may contact Automation Alley at or (800) 427-5100 to express their preferences if they determine later that they do not wish to have the information shared.

Credit Card Account Information
Automation Alley does not disclose credit card account information provided by its members and customers. When members and customers choose to pay using their credit cards, Automation Alley submits the information needed to obtain payment to the appropriate clearinghouse.

Privacy of our Email Lists

Automation Alley maintains several email lists to keep members informed about Automation Alley and its services. These email addresses are never disclosed to anyone outside the Automation Alley staff.

Opting Out
If a user no longer wishes to receive communication from Automation Alley, he or she can opt out at any time. Emailed communications, such as newsletters and event calendars, have an option for opting out at the bottom of each email. Users can also send an email message to

How Does Automation Alley Use Cookies?

Automation Alley may set and access Automation Alley cookies on a user’s computer.

Cookies are files that contain information created by a Web server that can be stored on a user’s hard disk for use either during a particular session (‘per-session’ cookie) or for future use (“persistent” cookie). Automation Alley uses cookies only to facilitate automated activity, store and track passwords, determine appropriate solicitations and review navigation patterns. Cookies are not used to disseminate significant information about the users over the Internet or to analyze any information that users have knowingly or unknowingly provided.

What Privacy Issues Arise with Links to Other Sites?

This Web site contains links to other Web sites. Automation Alley has no control over and is not responsible for the privacy policies or content of such sites.

Your Ability to Edit and Delete Account Information and Preferences

Automation Alley gives its users the ability to edit Automation Alley account information and preferences at any time.

Users may request deletion of an Automation Alley account by sending an email to

Becoming a member of Automation Alley, opening of an account, logging on to this Web site or otherwise registering with Automation Alley signifies acceptance of this privacy policy and consent to the use of a user’s personally identifiable information as outlines herein.


Automation Alley operates secure data networks protected by industry standard firewall and password protection systems. Automation Alley’s security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals have access to the information provided by members. Automation Alley does not disclose any information about any subscriber’s usage of our Web site or communications.

Changes to this Privacy Policy

Automation Alley may amend this policy from time to time without direct notice to its users. If Automation Alley makes any substantial changes in the way it uses personal information, Automation Alley will notify its users by posting a prominent announcement on its Web pages.

How Should a User Contact Automation Alley?

If any user suspects Automation Alley has handled its personal information in a manner that does not comply with this privacy statement, please contact us by calling (800) 427-5100 or emailing

Automation Alley
2675 Bellingham
Troy, MI 48083
Phone: (248) 457-3200
Fax: (248) 457-3210

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