Automation Alley Startup Resource Guide
Powering Michigan’s Next Generation of Innovators
Automation Alley is a designated SmartZone by the Michigan Economic Development Corporation (MEDC) — a hub where technology-driven startups, entrepreneurs, and researchers can access the resources, capital, and connections needed to grow.
Whether you’re launching a new venture or scaling an emerging technology, Automation Alley will help you—or point you in the right direction.

Access Guidance, Funding & Investment Opportunities
Connect with us and our Michigan Ecosystem to help prepare you to meet with commercialization experts and investors and secure the capital to bring your innovation to market.
In partnership with MEDC and leading industry organizations, we offer access to:
- MEDC Industry 4.0 Implementation Grant – To assist manufacturers in their digital transformation.
- Training** and Support for Federal Research** -Preparation training and support through Matching Michigan Funds for Federal Research Grants.
- Business Creation and Growth Assistance – Whether you are just starting or want to become a larger company, our partners at the Small Business Development Center help us to help you achieve your goals.
- Business Accelerator Fund** -** These grants help SmartZones get assistance for early-stage companies in need of professional help to grow.
- Access To Capital – By working within the Ecosystem, you can get your company ready for investment through these Michigan Programs, like the Michigan Rise Pre-Seed Fund.
- Design for Michigan Manufacturing – Perfect for companies needing help to develop and launch products. It focuses on design for manufacturability, cost reduction, and reliability
We’re here to help you navigate state and federal programs which are designed to fuel innovation and business expansion.
Leverage Grant & Business Growth Programs

Navigate state and federal programs designed to fuel innovation and business expansion.
Through Automation Alley’s Gateway Program, in partnership with the Michigan Small Business Development Center and SmartZone partners, your company can access assistance to help your company with:
- Research & Development
- Technology Commercialization
- Business Expansion
Expert business planning, mentorship, and strategic guidance are available for startups in:
- Advanced Manufacturing
- Mobility & Electrification
- Alternative Energy
- Software & AI Innovation

Project DIAMOnD: Workforce Innovation Through Additive Manufacturing
Join the nation’s largest connected 3D printing network for small and mid-sized businesses. Project DIAMOnD provides:
- Hands-on training and workforce development in additive manufacturing through Project DIAMOnD Academy
- Access to advanced 3D printing technology and digital design tools
- A statewide network connecting innovators and manufacturers
By joining Project DIAMOnD, your business gains the tools, training, and technology to compete in the future of smart, scalable manufacturing.
Elevate Your Brand
Boost your visibility among Michigan’s leading manufacturers, innovators, and decision-makers. Automation Alley offers targeted opportunities to promote your brand through digital advertising, sponsorships, and featured content.
Interested?
Contact Sam@automationalley.com
Find Customers & Expand Your Network
Your next customer or partner could be one connection away. Automation Alley opens doors through exclusive programs and networking opportunities:
- Opportunity Spotlight: Automation Alley’s confidential matchmaking service connecting Michigan manufacturers, innovators, and partners. Contact info@automationalley.com
- Request an invite to Integr8, our premier Industry 4.0 roundtable and networking series
- Explore our event calendar for more opportunities to connect with Michigan’s innovation ecosystem

Soft Landing Space & Room Reservations
Need a professional space to meet, collaborate, or land your team as you grow? Automation Alley offers soft landing space and flexible meeting room options for startups and tech-driven businesses. Whether you’re hosting investor meetings, team sessions, or client presentations, our modern facilities provide the space and resources to help you make a strong impression.
To reserve your space for long- or short-term, contact info@automationalley.com
Ready to Get Started?
Automation Alley is here to help you navigate funding, connect with partners, and grow your technology-driven business in Michigan and beyond.
Contact Us Today to start your growth journey.
