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August 2015

Beyond the Taco: An Intro to Business Opportunities and Culture in Mexico

By Silvia Alonso | Michigan Mexico Center | 8/10/2015

Today, we’re talking about Mexico. No, not Cancun. Not spring break. Not tacos, or sombreros, or any of the other Chi-Chi’s-inspired imagery that comes to mind when most people think of our neighbor to the south. We’re talking about meaningful opportunities for you business to expand.

​Sisters Code: Empowering Women to Explore Technology

By Marlin Page | Sisters Code | 8/19/2015

Marlin Page is the founder of Sisters Code, a global social enterprise with a mission to educate, empower, and entice women ages 25 – 85 to explore the world of coding and technology. Here she talks about why she started Sisters Code, what goes on at the “Weekend Website Warrior Experience,” and how Sister's Code gives back to the community.    

How much should I spend on digital marketing?

By Paul Chambers | Element5 Digital | 8/26/2015

As a business owner, I wear a lot of hats. One of my favorite hats to wear is my business development hat.  Not because I like selling, but because I love helping people. When I’m talking to a new prospect, I take some time to learn about their project, their specific needs and their business. My final question is, “What is your budget for this project?” This question typically yields one of three responses.

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