BRAZIL
Join Automation Alley's Trade Mission to Brazil
October 18-25, 2008
Sao Paulo & Rio de Janeiro

Why Brazil?
Brazil is Latin America's largest commercial market. It ranks among the world’s top 10 economies and is also among the top five recipients of direct investment by foreign companies. Brazil is a major exporter of manufactured products. Currently, it is one of the leading producers of steel, aircraft, and automobiles with strong investment potentials in biotechnology and medical devices.
Brazil’s GDP is projected to grow 5.5% this year---almost unheard of in a middle-income country---while domestic consumption rates will continue to rise into the double-digits annually over the next decade (versus 2-3% in the US). The automotive industry in particular will see a considerable increase in new car sales.
Brazil is a bio-energy (and soon to be oil) superpower and has set the standard for how industrialized nations can become more energy efficient and less dependent on oil and gas coming from the most volatile regions of the world. As the world's largest ethanol
producer (made from sugar cane, the world's largest crop in both production and export tonnage), Brazil has become a model for energy independency and a trailblazer for green technologies using alternative forms of power generation to fuel its economy while significantly reducing pollution.
Brazil’s free-trade agreements with neighboring countries (e.g., Mercosur) offers American companies market access to other Latin American countries with a combined population of nearly 300 million consumers and a GDP exceeding $2.5 trillion.

Reasons Why You Should Join Our Trade Mission
If your company is involved in one of the following industries where the demand for Michigan-made products, services and technologies are especially strong in Brazil, you will not want to miss Automation Alley’s trade mission.
Automotive
Electronic Equipment
Machinery
Alternative Energy
Environmental
Biotechnology
Information Technology
Medical
The U.S. Department of Commerce/U.S. Commercial Service (Gold Key Service) and American Chamber of Commerce will arrange matchmaking meetings that will place your company directly in touch with potential buyers or distributors of your products, joint-venture partners, technology licensees, and the key players you need to know to successfully break into these markets.
Attend business receptions where you will have an opportunity to meet with government officials and business experts who will share their firsthand insights about the opportunities and challenges of doing business in Brazil.
Mission highlights will include a visit to COSAN, a world-class bio-ethanol refinery that converts sugar cane into bio-fuel (which, incidentally, generates six times more energy than what is derived from corn-based ethanol). Our delegation will also meet with officials from the Brazilian Sugarcane Industry Association (UNICA), the largest organization in Brazil representing sugar, ethanol and bioelectricity producers. Finally, we will visit Escola Superior de Agricultura Luiz de Queiroz (ESALQ), one of the world’s leading university’s involved in researching and developing next-generation renewable energy systems.
Cost to participate is $5,995.* Price includes international airfare, five-star hotels, internal transportation, matchmaking meetings, business briefings, welcome receptions, and industrial park tours. Automation Alley will take care of all your planning and details before, during, and after the mission.
*Cost subject to change based on availability
Hear what others are saying about Automation Alley trade mission:
"We have secured more than $7m in new business and created 27 local jobs as a result of participating on recent Automation Alley trade missions to China, Central Europe, and India. The extreme professionalism and conscientiousness of the Alley staff along with their ability to arrange meetings with the right companies were instrumental to our success."
-Daniel Kocks, CEO, Enterprise Automotive Systems-Warren, Michigan
"Wayne County Airport Authority’s participation on Automation Alley’s trade mission to China contributed to the success of China Southern Airlines recently announcing daily nonstop service between Detroit and Beijing beginning in 2009. The regional economic impact of this announcement will be $95.6 million annually."
-Jack Vogel, Senior Vice President, Business Development and Revenue Management, Wayne County Airport Authority
"My expectations were to get an understanding of the market, customers, regulations, and business environment within China. It is amazing how different my perception of China was from what I have experienced on the mission. The costs of a market research study are in line with the cost of attending the trade mission, and I was able to make many high quality contacts, and prospective business leads while in the country"
- Kyle Schwulst-ElectroJet Inc.-Whitmore Lake, Michigan.
ElectroJet recently signed two letters of intent to license their electronic fuel-
injection technology to major Chinese manufacturers. Conservatively speaking,
projected sales will fall into the multi-million dollar range.
Participation is limited to 10 company participants only.
For more information and to learn how you can attend this trade mission, please contact info@automationalley.com or 800-427-5100.
Sponsored by:

